Playdoe is what could be described [as] the most 'globally marketable'
South African hip-hopper - not that there's much competition,
the cynical might say. Lazily compared to Dizzee Rascal by the
mainstream British media, Playdoe actually consists of township
boys Spoek Mathambo and the hilariously named (apparently) DJ
Fuck. Right.
Promising to make 'African music for the ass and the tit' the
onus of Playdoe is most definitely on fun. This isn't Dizzee's
mashed up grime, but a clean-cut electrobeat hip-hop that echoes
more with Grandmaster Flash than anything that's come out of Shoreditch.
The eponymous opening track, full of conspicuously over-exaggerated
scratching and fantastically fun hooks is not the hip-hop of Gil
Scott-Heron; political commentary is always going to be in short
supply in any song that features the lyrics "Made you take
a shit on your bosses car."
But semi-ironic lyrics aside there's no question this is going
to be all over London's achingly hip sound systems within weeks.
Remixes from Dan Le Sac and Toxic Avenger feature at the end of
the album, the latter messing up the bass beat to give it a harder
and sharper edge.
Aside from this dancefloor "smash" the rest of the
album is original to say the least. 'Neolectro Afrobotic' is impossibly
catchy, with swirling electro synths and 'compress-to-crush' beats
that push the track forward at breakneck speed. It's certainly
safe to say that 'Fish Gut' is like nothing you'll hear all year.
This really needs to be heard to be believed. As eighties hip-hop
revivalists go, Playdoe look like being the cream of the crop.
Do yourself a favour and jump on board with these adventurers
on some wonderfully fun wheels of steel.
-Mike Martinez
London Student, 7 October 2008
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